Future-proofing the business
The challenge
Rustlers wanted to future-proof its business by being an even more relevant player in consumers’ ever-changing lives.
The approach
We helped Rustlers identify growth opportunities by using our proprietary “Behavioural Workshop” solution. Through the diagnostic and change approach underpinning our solution, we identified three areas where Rustlers could shape brand perception to drive true commercial outcomes.
The outcome
We helped Rustlers shape its 7-year business strategy by identifying and quantifying potential growth areas and building the related business cases to secure investment.